25.11.08

Business model innovation

With great pleasure i read the blog of Bas van Oosterhout (basvanoosterhout.com). Earlier this year he presented his thoughts about business model 2.0; manage your value chain. I found this particulary interesting because Bas is a consultant at capgemini and i was very pleased to read that they adopt these kind of thoughts which are closely related to imagineering.

Hereby, the presentation he made about this topic.

6 comments:

  1. Definitely interesting to see how this is quite in line with the value-based theories we looked into during the classes.

    Off course I am still curious how the experience perspective fits into this picture. I guess this would become more clear when you hear the story that goes with it.

    Thanks for sharing Dirk.

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